Nike and CBS have filed a class action lawsuit against USC’s football program, seeking damages for loss of income.
“The impending NCAA sanctions against USC football, which include a two-year ban from postseason play, will reduce the program’s visibility, and thus have a severe impact on the plaintiff’s bottom line,” the lawsuit states. “When the school violated the spirit of the NCAA’s commitment to amateur athletics, they should have considered how that act would impact the millions of dollars we have invested in their program.”
Pete Carroll, former USC football coach, contested the lawsuit’s implication. “The USC I know would never commit recruiting violations or pay our players in any way,” Carroll said, “because nothing is more important to us than our corporate partnerships.”
The NCAA has yet to comment on the lawsuit. “Our rules committee will review this case as soon as possible,” the league said through a spokesman. “Right now, we are preoccupied with completely destroying some conferences.”